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marți, 15 septembrie 2015

Lancia at the 2015 Frankfurt International Motor Show



Lancia at the 2015 Frankfurt International Motor Show

·      World preview of the New Ypsilon, renewed according to new fashion and design trends. Completely new interiors while certain style details on the exterior give it greater personality.
·      The line-up features three versions - Silver, Gold and Platinum -and five engine types, all Euro 6 (diesel, petrol, LPG and methane) combined with manual or automatic transmission according to the versions.
·      Making its debut is the innovative UconnectTM system that keeps you connected, also with LIVE services.
·      On sale from September, the New Ypsilon aims to consolidate the success of the Lancia Fashion City Car of which over 2.7 million have been sold across Europe since 1985.

Appearing at an international show for the first time, the New Ypsilon previews at the Frankfurt showcase. Five examples of the "Fashion City Car" will be exhibited, representing the various styles of the vehicle, renewed in its details to reaffirm its status as "trendsetter". Brand new exteriors and interiors, as well as stellar, ecological Euro 6 engine types.

On sale from September across the main European markets, the New Ypsilon is the fifth generation of a best-seller which has revolutionised the city-car concept by taking it to a higher level of style and elegance and seduced those looking for originality and character, technology and elegance, quality and innovation. Over 2.7 million have been sold across Europe since 1985.

Its success has lied in its capacity to evolve over the last thirty years to become the Lancia Fashion City Car. Its merit also lies in the large number of special series that have continuously updated the Lancia city car over the years, sealing a prestigious partnership or particular technological or stylistic connotation.

For this important world preview, five seductive examples of the New Ypsilon are presented at the Frankfurt International Motor Show. The stand-out is the Platinum version with its unique "Blu di Blu" livery and its black leather and Dinamica® interior. It fits new 16" two-colour alloy rims, with diamond and burnished effect, and comes equipped with a 95 hp 1.3 Multijet engine.
The new model boasts a unique kaleidoscope of refined colours and materials, like "Cipria Glam" paintwork with black leather and dove grey Dinamica® interiors fitting a 69 hp 1.2 petrol engine. The same engine is fitted on the Silver trim level, the young, entry-level version which opens the doors to the Ypsilon world, in a subtle "Khaki grey" tone.

Completing the show is the New Ypsilon Gold, with two versions that show off the new 15" alloy rims, with a streamline design clearly inspired by the "Y" shape logo. These are a 95 hp 1.3 Multijet with a new "Ivory chic" pastel body and an 80 hp 0.9 Twinair Turbo Methane/Petrol with a three-coat "Gelato White" metallic paint body. Both have new velvet interiors - sienna the first and black the second.

The New Ypsilon models on the Lancia stand are further embellished by Mopar accessories, for that final touch of elegance and personality.
All the cars come with exclusive floor mats and for the Platinum version with its unique “Blu di Blu” livery, there are special chrome caps for the rear view mirrors, emphasising the car from the front. Lastly, the Ypsilon logo makes the chromed tyre valves even more original, and the door heel guards are in glossy black.

The urban panorama is the real terrain of choice for the New Ypsilon, and the Lancia stand evokes this with its modern, elegant staging. The vehicles are framed on a stage boasting a back-lit glass wall and a large LED screen, and arranged between high pillars, for an ideal skyline. In particular, the refined materials which characterise the New Ypsilon are perceptible, to the eye and to the touch, on pillars covered in black fabric and sienna velvet, and on the curved white eco-leather panel that encircles the stand.

The Frankfurt International Motor Show is also an opportunity to admire up close the exclusive merchandising collection dedicated to the New Ypsilon, which will be on display in an area of the stand together with exclusive accessories created in collaboration with Mopar, the reference brand for services, Customer Care, original parts and accessories for FCA brands. More in detail, the apparel and merchandising dedicated to the New Ypsilon are specifically created by the Lancia Style Centre to satisfy the needs of motorists who want to be fashionable, elegant and original. The many products include women's sweatshirts and t-shirt, a bracelet with the Y logo, an iPad holder and a pen with built-in USB flash drive. The latter two accessories pick up the specific graphic solutions of the new Lancia.
Finally, through brochures and dedicated material at the stand, visitors can learn more about the products of FCA Bank, a financing company specialised in the automotive sector. The company operates on the main European markets and in Germany with FCA Bank Deutschland GmbH with a solemission: to support automotive sales for all FCA brands by offering innovative financial products complete with added-value services dedicated to the dealer network, private customers and companies.

World preview of the New Ypsilon :

Perfect combination of elegance and manoeuvrability on four wheels, a car in which form and functionality go hand-in-hand, and an anti-conformist model which boldly expresses its own personality: these are the features which have made Ypsilon a proven success for four generations with 2.7 million sold across Europe.

Today the baton passes to the New Lancia Ypsilon that, to continue to be one of the cars preferred by women, undergoes a renewal becoming even more elegant and functional as well as offering precise details, refined materials, and an attention to design typical of Lancia, and apparent in all three of the versions available at the time of launch: Silver, Gold and Platinum.

On sale from September across the main European markets, the New Ypsilon can be equipped with two petrol engines, a 69 hp 1.2 with manual gearbox or 85 hp 0.9 TwinAir Turbo combined with semi-automatic transmission. Alternatively, the 95 hp 1.3 Multijet diesel, eco-friendly and fuel-efficient (just 95 g/km of CO2), express the best of today's engineering in the field of small turbo diesels. Completing the range are the bi-fuel Ecochic versions for cost-effective running and high range: the 69 hp 1.2 LPG/Petrol (110 g/km of CO2) and the 80 hp two-cylinder 0.9 TwinAir Turbo Methane/Petrol which guarantees low emissions (86 g/km of CO2) and remarkably brilliant performance. The engine types, all Euro 6, are high performing but offer contained consumption and are environmentally friendly thanks to the Ecochic Turbo Methane and LPG range.

External design: a daily fashion show through the city streets:

The New Ypsilon retains its qualities of compactness and versatility. It has five doors and compact dimensions, 384 cm in length, 168 wide, 152 high, with 239 cm wheelbase. These features make it ideal for urban use.The car boasts a new design that gives it a fresh, modern appearance that nevertheless remains faithful to its character and uniqueness. The style of the exteriors, always a key reason for purchasing the model, has been reinterpreted by designers at the Lancia Style Centre to give the car a fresher, harmonious look by emphasising the horizontal lines. In this manner, it is even more captivating, balanced and full of character while remaining compact and practical to be ideal in city traffic.

Specifically, the new front grill has a honeycomb structure and its upper profile adopts the colour of the chassis, while the lower one is chrome-coated. The Lancia shield is now subtly supported by the grill itself, that underlines its lower profile, giving it a prominent position. Even the bumper presents the same pattern, underlined with a chrome insert. The overall optical effect is one of greater width that accentuates its personality on the road.

The insert in the lower part of the rear bumper now takes on the colour of the chassis: a simple modification for a great result in terms of style. With this trick, the rear end appears even more streamline and elegant.

The colour palette is also renewed, with two new tones in addition to the three pastel shades, six metallic/metal-flake colours and three-coat white. There is delicate "Chic Ivory" that, refined and fresh at the same times, fully expresses the Ypsilon spirit, and the elegant "Blu di Blu": a colour that reinterprets the historic livery of the brand with character and elegance.

Elegance and functionality in the new vehicle:

The interiors of the New Ypsilon have been carefully updated, to meet usage needs while also respecting the latest trends in terms of colours and materials, and are the result of careful research into the colours, material selection and attention to detail. New fabrics have been used for the upholstery, while the seats and dash are created with new technologies.

In the Silver version, upholstery is in printed fabric with "dégradé" motif, available in the black and grey combination matched with the new grey dash or in black and blue matched with the new blue dash. The new texture of the dash, matched to the interior, transmits a sense of importance and gives the overall interior a more marked touch of glamour. A modern space that exploits the most innovative moulding technologies, dedicated to young customers looking for an elegant, fashionable car that is manoeuvrable and economically accessible but, at the same time, boasts a strong personality.

The Gold version has fabric and velvet interiors which are extremely soft and pleasant to the touch. The irregular geometric chevron motif which adorns the seat backs and cushions is created using a modern type of velvet, while the uniformity of the dash is ensured by its silky surface that embellishes the entire passenger compartment. Created for young, modern women who want to charm, two colour combinations are available for the interiors, both with cream inserts: the first solution features sienna and black combined with a sienna dashboard, while the second has black interiors and black dashboard.

The Dinamica® fabric combined with leather is the key element of the Platinum version. The geometric pattern embellished with contrasting stitching conveys the impression of being in a cosily comfortable and elegant lounge; matched with the black leather, along the sides of the seats and on the dash, it gives a more refined overall look. Two variants of these interiors are available: black leather and black Dinamica® or black leather and dove grey Dinamica®. Whatever the choice, the colour combinations are perfect for demanding women who understand the importance of details.

The instrument panels are also new, for more immediate reading, as is the gear stick knob, now more precious and ergonomic. The internal comfort has been improved, particularly thanks to the completely redesigned central tunnel that, together with the new glove boxes, has internal capacity increased to 3 litres, injecting the "Fashion City Car" with greater versatility.

Another key innovation is UconnectTM, the new infotainment system, standard with all versions starting from Gold, which allows the multimedia devices to be managed via a combination of the 5" touchscreen, steering wheel controls and user-friendly graphics. From the radio to the main multimedia support systems which can be connected via USB port, Aux-in connector or Bluetooth audio streaming.
The new infotainment system provides a wide range of functions, including Bluetooth hands-free system, voice recognition, function for reading text messages received on compatible telephones using “text to speech” technology. Finally, DAB digital radio is available on demand.



Latest generation infotainment with the UconnectTM system:

Uconnect™ LIVE services are now debuting in the New Ypsilon. The Uconnect™ LIVE app can be downloaded to smartphones from Apple Store or Google Play Store. As soon as the smartphone is connected to the car, numerous apps can be viewed and checked via the touch screen of the UconnectTM system. The apps have be redesigned and adapted for use while driving to keep concentrated on the road. Availability of Uconnect™ LIVE will be gradually extended across Europe.
Uconnect™ LIVE provides direct access, via the touch screen, to Tuneln internet radio, with more than 100,000 international stations; Deezer Internet music, which offers more than 35 million tracks for Deezer Premium users; Reuters, to keep updated on world news; Facebook and Twitter, to keep in touch with your friends. Finally, it can also be used to access eco:Drive, the award winning driving style app which allows to slash fuel consumption by up to 16% and contributes to reducing CO2 emissions by providing driving tips in real time.

Uconnect™ LIVE connects directly to my:Car with real time warnings, service deadline memos and an interactive owner handbook to manage car maintenance as best as possible. Furthermore, when a smartphone is connected via Bluetooth, the most important warnings are transferred to the Uconnect™ LIVE personal account to make servicing easy as never before. Finally, the “FIND MyCar” function allows to record where the car is parked on a smartphone to locate it again easily using satellite data.

Uconnect LIVE with TomTom LIVE services:

Finally, Uconnect™ 5” Radio Nav LIVE with integrated TomTom 2.5D navigator and voice controls is available on demand. Navigating even the most complicated crossroads and junctions is easy with powerful features like the advanced lane indicator. Additionally, the TomTom IQ Routes® function is the most simple way to calculate the fastest route based on real clocked average speeds. Last but not least, drivers can travel in complete safety by receiving "turn by turn" instructions on the instrument panel when other functions are active on the radio.
Uconnect™ 5’’ Radio Nav LIVE includes TomTom Live services with voice commands and high quality traffic information, making every journey more efficient thanks to the Uconnect LIVE app.
Those driving a New Ypsilon can now experience the TomTom connected navigation experience, the world's greatest source of traffic information. UconnectTM supplies faster routes and the most precise estimates of arrival time, and as well as real time information on traffic conditions, users also benefit from information on fixed and mobile speed camera locations where available and real time weather conditions. Finally, with TomTom Search & Go users can run searches by category or type, like petrol stations or supermarkets, and be directed there.



Turin, 15 September 2015







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