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miercuri, 25 martie 2020

FCA dealers always at the customer’s side: “Parked at home, but always on the move!”

FCA dealers always at the customer’s side: “Parked at home, but always on the move!” 

 

 

 

  • Potential customers can now contact official FCA dealers, without leaving their house, by using Google Hangouts Meet.
  • FCA Bank is using advanced digital tools to provide quotes for financing and insurance services.
  • All car and commercial vehicle purchases financed through FCA Bank will have first payment installment deferred until January 2021: a tangible advantage at a difficult moment, providing customers peace-of-mind with their vehicle purchase.
  • Italy is the first market where FCA is using this “remote” contact technology which, given its ease of use, will be extended to other markets.
  • Through these initiatives, FCA is working to consolidate the long-standing relationship of trust and professionalism with its customers and support those planning to make a car purchase, through special conditions at this difficult time for everyone.

At an extraordinarily difficult moment, FCA is implementing concrete new initiatives via its dealer network to support all citizens who, during this national health crisis, are considering the purchase of a new vehicle and want to get in touch with an FCA sales consultant.

We have launched a dedicated service to enable dealers and customers to communicate without anyone having to leave home: an innovative quotation process that allows sales negotiations to be carried out online, rather than in the showroom. Sales personnel have had special training and are ready to help customers configure a new vehicle, prepare a quote and present financing options. Customers can request an appointment by phone or email and they will receive a link to connect directly with a sales consultant. No software installation is required. Italy is the pilot market for this FCA project which, given the easy-to-use technology, will be extended to other countries.

The technology is the Google Hangouts Meet app, an intuitive tool for online communications, with the ability to view files and images and make video calls. This means customers considering a purchase can have the same direct personal contact with their trusted FCA dealer. Transactions will subsequently need to be completed in person as soon as circumstances allow and in accordance with government directives.

The initiative will be promoted via a digital campaign using the slogan “Parked at home, but always on the move!” to highlight the importance of rigorously observing the requirement to stay at home, while remaining proactive and looking optimistically to the future. The simple, easy-to-use system also provides concrete support for the Italian industrial system with the orders generated contributing to a faster return to normal once the crisis is over.

Finally, as further support at this extremely difficult time, the first payment installment on all car and commercial vehicle purchases financed through FCA Bank will be deferred until January 2021.
Now more than ever before, knowing how to wait is the best way to get going again.

Turin, March 25, 2020

joi, 30 ianuarie 2020

Fiat-Chrysler auto news

Fiat-Chrysler anunță schimbări majore pentru sistemul de infotainment Uconnect 5: este bazat pe Android și suportă ecrane de până la 12.3 inch

https://www.automarket.ro/stiri/fiat-chrysler-anunta-schimbari-majore-pentru-sistemul-de-infotainment-95927.html

Fiat Chrysler Faces Rough Road Before PSA Merger

https://www.wsj.com/articles/fiat-chrysler-faces-rough-road-before-psa-merger-11580043601

Is the Groupe PSA-Fiat Chrysler Merger ‘Smart Consolidation’?

https://knowledge.wharton.upenn.edu/article/groupe-psa-fiat-chrysler-merger-smart-consolidation/

Saatchi & Saatchi wins Fiat Chrysler ad account

https://www.campaignlive.co.uk/article/saatchi-saatchi-wins-fiat-chrysler-ad-account/1671338

Fiat Chrysler's Android-based Uconnect 5 supports Alexa and wireless CarPlay

https://www.engadget.com/2020/01/27/fiat-chrysler-uconnect-5-android/?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS91cmw_c2E9dCZyY3Q9aiZxPSZlc3JjPXMmc291cmNlPW5ld3NzZWFyY2gmY2Q9MTEmY2FkPXJqYSZ1YWN0PTgmdmVkPTBhaFVLRXdpWXE5SHkxcXJuQWhYSmxZc0tIWGo4QzNzNENoQ3BBZ2duS0FBd0FBJnVybD1odHRwcyUzQSUyRiUyRnd3dy5lbmdhZGdldC5jb20lMkYyMDIwJTJGMDElMkYyNyUyRmZpYXQtY2hyeXNsZXItdWNvbm5lY3QtNS1hbmRyb2lkJTJGJnVzZz1BT3ZWYXcwT0FSNC1EMnFRZlV4cDgwaGxaaUFm&guce_referrer_sig=AQAAAMiVTsqQnvxBzWLaktZQLVtUsx4u-CVsVQC7ulpsLkDlX9rnfrkgikoQSqirQeodtOFlYENh6U_EDJtCqg4qSbnj4fHCmi3NmsywPHtGo9QQ0-2VbqLLpJBKLdF1wszI3zOTmQNXKLtL_V4FDukm2Dm3gawBEhVakRADIkP-qWQi

 

Foxconn and Fiat Chrysler partner to develop EVs and an ‘internet of vehicles’ business

https://techcrunch.com/2020/01/16/foxconn-and-fiat-chrysler-partner-to-develop-evs-and-an-internet-of-vehicles-business/

AutoX and Fiat Chrysler are teaming up on a robotaxi for China

https://techcrunch.com/2020/01/07/autox-and-fiat-chrysler-are-teaming-up-on-a-robotaxi-for-china/ 

Jeep deschide pre-comenzile pentru Renegade & Compass 4xe în Europa

https://www.autoexpert.ro/jeep-pre-comenzile-renegade-compass-4xe-europa/ 

Un nou caz în scandalul emisiilor diesel: Jeep şi Suzuki, interzise pe piața europeană?

https://www.autoexpert.ro/un-nou-caz-in-scandalul-emisiilor-diesel-jeep-si-suzuki-interzise-pe-piata-europeana/

Maserati începe testarea primului său sistem de propulsie electric

https://www.autoexpert.ro/maserati-incepe-testarea-primului-sau-sistem-de-propulsie-electric/

 

Historic Lancia ‘Campion Collection’ to be sold at Palm Beach

https://www.motorsportmagazine.com/articles/auctions/historic-lancia-campion-collection-set-for-palm-beach-sale

 

vineri, 15 februarie 2019

FCA reverses Lancia strategy - brand survives

FCA reverses Lancia strategy - brand survives

Remember how Fiat Chrysler told the media and analysts that Lancia would fade away during 2018? Well, it didn't disappear. And, an eight-year model is still outselling the Alfa Romeo range in Italy. What's going on?

Pressed for a clear statement, a spokeswoman for Lancia told just-auto earlier on 12 February that "It will survive as a brand but it will sell just one model: Ypsilon". Asked when exactly production is scheduled to end, there was this answer: "We will produce and sell it for the domestic market". As for the potential of adding one or more new models, "Lancia's focused on Ypsilon". Hard then to obtain a true picture.

Never mind the future, an air of uncertainty about the here and now clearly hangs over certain parts of the FCA business. By way of contrast to the uncertainty of where FCA Italy finds itself only six weeks into a new year, what we once called Chrysler is way too busy to be vexed by existential anxiety. Busy trying to milk the good times for as long as cheap gasoline, corporate tax cuts and low interest rate vehicle leases/loans continue.

Muscle cars and trucks powering profits

The US-based side of things is pulling in supersized profits and new or updated models are being churned out regularly. Which sounds a lot like the former Chrysler Corporation in the pre 'merger of equals' days. Even the ancient Dodge muscle cars are going gangbusters, much to the annoyance of Ford and GM which sell way more modern and therefore supposedly more appealing alternatives. The eleven years young Challenger is merrily laying rubber all over the Mustang and Camaro's driveways, while the Charger, its development and all other fixed costs long ago repaid, must be almost as extravagantly profitable. GM says it can't make money from a factory in Ontario so Oshawa is to be closed. Chrysler can't seem to make people stop people lining up to purchase the vehicles it builds in two (allegedly high cost, or so some say) Ontario plants.
Then there is Ram, which must make the likes of Volkswagen and BMW wonder why on earth they bother with the supposed prestige of having a high-end make such as Bentley or Rolls-Royce: neither makes anywhere remotely near the margins of the pick-up truck brand.

Forget Fiat? Kill Chrysler? Not so fast...

The quip about FCA being a company which, if it wants to really see its share price soar, ought to ditch the brands which denote the first two letters of its name, is flippant. Even if there is some truth in it. Chrysler is in fact doing well enough thanks to the 300 and Pacifica both being in demand. As for Fiat, well that's another story.

The US-based brands and their model ranges - current and next generation - will be discussed in more detail soon enough, as will Alfa Romeo, Maserati and Ferrari (click here for an analysis of another brand, Abarth). First though, back to FCA Italy and the lack of public statements about what is going on with a once luxury, then rally-sports marque, which was supposed to have been deceased by now. Lancia doesn't seem to want to die just yet.

Does Mike Manley see a future for Lancia?

Mike Manley, keen not to be a mere continuity man, will have had a good look at the equity in this historic marque. And also, at the costs of killing it. Might be have told his boss John Elkann and the board of FCA that it should be saved? Possibly not. Why then is the little Ypsilon, the brand's only car, still being made? And why did FCA build more than 48,000 units of this outmoded city car in 2018? And why were sales up by 55% in January? Lancia's spokeswoman attributes the recent success to a promotional campaign (see image).

Back in May 2014, FCA announced future models plans for all of its brands. That was when we officially learned that Lancia was to be wound down, the last model in its eventual final market due to flame out during 2018.

Sure enough, Lancia was withdrawn from the few countries where it was still going, various rebadged Chryslers were discontinued, and the Ypsilon, in Italy, became the last man standing. What now then? The brand climbed back up the sales charts last month, charming its way into the top ten with deliveries of 6,606 cars, after ending 2018 in sixteenth place. And guess which brand was hustled aside as Lancia landed back in the top ten? Ironically, FCA Italy's star performer of 2018, Jeep: sales dropped by 16% to 6,249 vehicles.

If you look at the media website for Lancia, the most recent press release concerns an historic cars event which took place in November 2016. The information issued prior to this one is dated 27 August 2016. There are then just two others prior to this bulletin which itself concerns FCA's brands' response to the tragedy of the Italian earthquake, and these are concerned with an historic race and an expo in Milan. Only then do you see the most recent announcement on new product for Lancia. Dated 15 September 2015 (an overview of a minor update for the Ypsilon). How extraordinary that the car, and the brand, even survive, let alone, as is so clearly happening of late, thriving. The brand's Twitter feed is way more active, at least. And that's very interesting: if Lancia is doomed, why is there a constant stream of information about the Ypsilon?

One car. One market. And STILL it outsells Lexus Europe.

It's more than two years since a similar look at what FCA's intentions for this division may or may not be. The striking thing is how little has changed. Much money has been poured into Alfa Romeo. The results have been somewhat less than remarkable. Lancia has had a gentle decline while Alfa has risen, but not too steeply. It is an extraordinary thing to report that the one-model and one-country make was more successful than Lexus across all of ACEA-defined Europe in 2018: 48,854 (-19.8%) compared to 46,695 (+2.6%). Imagine what could happen if FCA gave Lancia even one new vehicle. 

Could it happen?

As was pointed out when I last pontificated on this brand in December 2016, there are multiple low-cost ways of saving Lancia and seeing it thrive. Will this be the final time that just-auto reports on the state of the blue shield badge marque? It's hard to say.

Reports for many other manufacturers' future models are grouped in the OEM product strategy summaries section of just-auto.com.

Future product program intelligence

More detail on past, current and forthcoming models can be found in PLDB, the future vehicles database which is part of QUBE.

Fiat was the first, then came Abarth and now this one is the third feature in a series covering current and future passenger vehicles made by Fiat Chrysler Automobiles. Others to come will focus on Alfa Romeo, Ferrari, Maserati, Chrysler, Dodge, Jeep, and finally, Ram.

https://www.just-auto.com/analysis/fca-reverses-lancia-strategy-brand-survives_id186960.aspx?fbclid=IwAR3t5KJz0_HczCuCybhRpOgnd3AKdqHiWs1oHe_o_qNrgh5B4gprIQlABFE
 

 

joi, 26 iulie 2018

Blestemele fanilor LANCIA l-au ajuns! RIP Sergio

Doliu în industria auto: Sergio Marchionne a încetat din viață la 66 de ani

 

 
Sergio Marchionne, fostul CEO al Alianței Fiat-Chrysler, a încetat din viață la 66 de ani în urma unor complicații apărute după o operație suferită recent la umăr.

Industria auto este în doliu. Sergio Marchionne, unul dintre cei mai importanți manageri din istorie, care se identifică cu mărci globale de renume precum Fiat, Ferrari, Alfa Romeo, Maserati, Lancia sau Chrysler, a încetat din viață miercuri în urma unor grave probleme de sănătate.
Anunțul a fost făcut de John Elkann, președintele Alianței Fiat-Chrysler, în cadrul unui scurt comunicat de presă.

"Am aflat cu adâncă tristețe de trecerea în neființă a lui Sergio Marchionne. Din păcate, de ceea ce ne-a fost frică nu am scăpat. Sergio Marchionne, om și prieten, a dispărut. Cred că cea mai bună metodă pentru a-i onora amintirea este să construim pe baza moștenirii pe care ne-a lăsat-o, să continuăm să dezvoltăm valorile umane, responsabilitatea și deschiderea cu ajutorul cărora a fost un campion înflăcărat", este mesajul publicat de Elkann.

Vestea a venit la numai câteva zile după ce Alianța Fiat-Chrysler a anunțat că Marchionne este internat în stare gravă într-un spital din Elveția, motiv pentru care atribuțiile sale au fost preluate cu efect imediat de Mike Manley, fostul șef al Jeep.

Informații neoficiale despre situația medicală

Constructorul a evitat să detalieze starea de sănătate a italianului, însă publicația italiană Lettera43, recunoscută pentru sursele sale de încredere, a anunțase cu numai câteva ore în urmă o serie de amănunte. Astfel, Marchionne a fost diagnosticat "cu mult timp în urmă" cu o tumoare malignă la unul dintre umeri, iar din acest motiv se deplasa cu dificultate. 

El se trata cu cortizon și lua medicamente și pentru tratarea unei tiroidite cronice. În plus, italianul și-a exprimat o serie de dubii cu privire la o procedură medicală pentru îndepărtarea tumorii maligne.
Totuși, el a fost operat la umăr, iar în timpul operațiunii a suferit un embolism cerebral, caracterizat de astuparea unui vas sangvin în urma unei coagulări de sânge în creier. În urma acestei complicații, Marchionne a intrat în comă și a fost menținut în viață cu ajutorul aparatelor, în timp ce medicii amenționaseră că nu există nicio speranță de recuperare.

Niciuna dintre aceste informații cu privire la starea de sănătate a lui Marchionne nu a fost confirmată oficial de Fiat-Chrysler.

Cariera lui Marchionne in industria auto

Marchionnne a fost ales ca membru independent în consiliul director al Fiat SpA in 2003, iar dupa numai un an a ajuns în funcţia de director executiv. Atunci când a preluat cârma companiei italiene, Fiat plutea în derivă.

Cu pierderi de aproximativ 6 miliarde de euro între 2001 şi 2003, producătorul italian era pe punctul de a se scufunda în ceea ce ar fi fost, la acea vreme, cel mai răsunător faliment al începutului de mileniu. Marchionne a reuşit să pună ordine în vistieria italienilor şi să cârpească datoriile cu două miliarde de dolari, oferiţi de General Motors ca o compensaţie pentru un joint-venture eşuat. Aşa se face că la numai un an după ce a preluat compania, Marchionne a adus Fiat pe profit.

In 2014, la 10 ani de la instalarea sa pe cea mai înaltă poziţie de conducere a Grupului Fiat, Marchionne marca încă o victorie răsunătoare: gigantul Chrysler, al treilea constructor auto din Statele Unite, a devenit subsidiarul mai modestului Grup Fiat.

În ultimii ani, Marchionne a fost aspru criticat pentru strategiile sale din fruntea Fiat-Chrysler, în special din cauza situației precare și a vânzărilor reduse din dreptul unor mărci celebre precum Lancia, Alfa Romeo sau Maserati. În plus, Alianța a înregistrat o perioadă nefastă inclusiv în privința brandului Fiat, iar Marchionne stabilise deja o restructurare radicală a gamei de modele Fiat din Europa, care va rămâne doar cu 500 și Panda, urmând ca Punto și Tipo să fie eliminate.

De asemenea, Marchionne a fost criticat că a reacționat greu la două dintre cele mai importante trenduri recente din industria auto: dezvoltarea sistemelor cu funcții autonome și introducerea tehnologiilor hibride și a mașinilor electrice.

În acest context, Marchionne a încercat în mai multe rânduri să găsească un partener pentru o fuziune, iar una dintre țintele sale a fost Grupul Volkswagen. Cel mai recent, presa internațională a speculat insistent că Hyundai intenționează să cumpere Fiat-Chrysler.

Întreaga strategie a Alianței s-ar putea schimba însă după decesul său, atât în privința tehnologiilor dezvoltate și a mărcilor și modelelor, cât și a prezenței Ferrari în Formula 1.

Citește aici un amplu articol despre viața și cariera lui Marchionne.

Via Fiat-Chrysler, Automotive News, Lettera43

http://www.automarket.ro/stiri/doliu-in-industria-auto-sergio-marchionne-a-incetat-din-viata-la-66-de-ani-85861.html

 




sâmbătă, 9 septembrie 2017

Lancia Aurelia B20 GT star of Gran Premio Nuvolari 2017





FCA Heritage, the department devoted to protecting and promoting the history of the Italian FCA brands, is at the 27th edition of the regularity rally with a Lancia Aurelia B20 GT certified by Lancia Classiche: a homage to the first edition of the GP won by the Lancia D24 in 1954

Gran Premio Nuvolari 2017, the famous international regularity event reserved to vintage cars made between 1919 and 1972, which pays homage to Tazio Nuvolari, the unforgotten "Flying Mantuan", will be staged from September 15 to 17. Starting and finishing in Mantua - the home city of the great driver - as usual, the first leg of new route of the 2017 edition will reach the Adriatic Coast after crossing the Po Valley and the Apennines. The second leg will start in Rimini and lace scenic Tuscany, Umbria and Marche before heading back to Rimini. Finally, the third leg will lead from the Adriatic Sea back to Mantua through the cities of Emilia Romagna. It is a 1000 kilometre itinerary through famous Italian landscapes and a blend of history, motoring enthusiasm, tradition and one-of-a-kind hospitality.

Organised by Mantova Corse, with the collaboration of Automobile Club Mantova and the Tazio Nuvolari Museum, the competition will see hundreds of classic cars on the starting line. Among the rarities this year will be the remarkable Lancia Aurelia B20 GT from the collection of FCA Heritage, the organisation which coordinates all the activities of the company on the classic motoring scene. The car will be driven by FCA Heritage manager Roberto Giolito with Daniele Audetto, former Lancia and Ferrari MD, as co-driver. This is a link to Cesare Fiorio, who was also MD of the two brands and drove the Aurelia B20 GT at the Mille Miglia in 2015. Its presence of the sporty car which was the emblem of Lancia racing in the 1950s is proof of the dedication of the people of the Officine Classiche Lancia and their services aimed at adding value and enhancing the uniqueness of each and every classic Lancia. At the Officine Classiche in Torino, a team of professionals takes personal care of each car certifying its authenticity. The classic Lancia cars which pass all the tests receive a "Certificate of Authenticity" and a certification plate. Only in this way, each vintage Lancia can boast added value that certifies the enthusiasm and dedication of its owner.

Lancia Aurelia B20 GT
The good results achieved by the Lancia Aurelia B20 coupé at its racing debut in 1951 came at a time of great motorsports success for Lancia, which had started the year with the class victory of the new Aurelia B21 in the Giro di Sicilia. The GT cars specially prepared for racing were equipped with the two-litre engine of the B21 with power boosted from 75 to 90 HP. They had a top speed of 175 km/h.
The race chosen for the new car's debut was the 1951 Mille Miglia, in which Lancia entered four virtually standard-production B20 GT 2000s. The car driven by Bracco/Maglioli finished a very encouraging second overall behind Villoresi's Ferrari 4500. The excellent performance was reasserted by the good finishes of the other three cars, in fifth, seventh and seventeenth positions. In June 1951, Bracco's B20 won its class and finished twelfth overall in the Le Mans 24 Hours. Also in 1951, B20 cars won the Pescara "6 Hours" and the Coppa delle Dolomiti. The two-litre B20 repeated its racing success at the Mille Miglia the following year, with a third place overall and four cars finishing in the first ten: wonderful publicity, especially in view of how little was spent on prepping the cars, which earned the Aurelia the fame of a production car which was so efficient and safe that it could even be successfully used in races.

Not just Lancia: the www.fcaheritage.com website is dedicated to the history of Alfa Romeo, Fiat and Abarth as well. The portal is the online showcase of the newly established FCA Heritage department and the go-to place for everyone interested in the history, events and activities revolving around the classic cars of the Italian brands of the group. On the website, enthusiasts can sign up for the FCA Heritage Newsletter to remain up-to-date on the activities and services made available for the various brands of the group. Alfa Romeo, Fiat and Lancia classic car owners can request "Certificates of Origin" for their cars.

Torino, 8 September 2017




duminică, 7 mai 2017

Les sites Lancia en berne : la fin de la marque ?

Les sites Lancia en berne : la fin de la marque ?

http://www.leblogauto.com/2017/05/sites-lancia-berne-fin-de-marque.html

 


La marque Lancia n’est plus guère encore en fonctionnement qu’en Italie. Nouvelle preuve de la décrépitude de cette marque plus que centenaire ? Plusieurs sites web, dont celui de la France, n’affichent plus de modèle neuf.

« MERCI DE VOTRE INTÉRÊT POUR LANCIA. Déjà propriétaire d’un modèle Lancia ? Retrouvez ici les services Assistance et Après-vente. » Voilà le message laconique que l’on peut voir sur le site français de la marque qui « fêtait » ses 110 printemps l’an dernier. On commémorait également en février dernier les 80 ans de la mort du fondateur, Vincenzo Lancia.

Il faut dire qu’il n’y a plus qu’un seul modèle, l’Ypsilon, qui se vent mal en Europe. En France, il ne s’est vendu qu’une seule Lancia au mois d’avril. Il était prévu que la marque se retire petit à petit sauf en Italie. Que réserve l’avenir pour la marque ? Nul ne le sait. Alfa Romeo revient à la vie avec la Giullia et le Stelvio, mais pour l’instant Lancia ne voit rien venir.

Sergio Marchionne a récemment fait savoir que ce « silence radio » durerait encore quelque peu. A moins qu’il ne vende la marque à GAC qui s’est déclaré intéressé. En attendant, les sites web en France, Espagne, Portugal, Allemagne, etc. préfèrent renvoyer vers les autres marques du groupe FCA.

Source : Lancia via Save Lancia, illustration : Lancia

==========

De cateva zile sunt informatii pe net cum, ca, si in alte tari din Europa, site-urile se inchid - Germania....



duminică, 28 august 2016

FCA in support of Italy’s earthquake-hit territories



FCA, FCA Bank and Leasys give concrete expression of their solidarity and their closeness to the communities affected by the earthquakes which have hit Central Italy.

In order to provide support for people who have been struck by this disaster, FCA is participating in fund-raising activities carried out by the Italian Red Cross, which is in the front line of emergency assistance operations. The FCA Group is committed to integrating the sums of money donated by its employees to this humanitarian initiative.

As well as this, the Group is making a fleet of vehicles available to institutions involved in emergency operations in the areas affected. These consist of commercial vehicles vital for logistical and operative needs.

Among the numerous company initiatives launched is the suspension of payment of instalments and fees for contract financing, leasing and hire signed by inhabitants of the areas hit by the earthquakes. On top of this, FCA and FCA Bank are making available a solidarity programme for those in the area whose cars or vehicles have been damaged or destroyed, offering those who wish to purchase a new Group vehicle zero-advance contracts with zero interest for five years, in addition to all other promotional offers.

And finally, Mopar, the FCA brand for services, Customer Care, original spare parts and accessories for FCA brands, offers all residents of the affected areas a reduction on spare parts used to repair vehicles damaged by the earthquakes, up to a cost of €1500.

These company initiatives confirm its commitment, in terms of humanitarian, technical and economic aid to the population struck by this tragedy.
Call the Group's toll-free "green" telephone numbers in order to contact the call center in order to obtain further information.


Turin, 27 August 2016


sâmbătă, 11 iunie 2016

Lasciati guidare dalle offerte del mondo Lancia. Scopri le novità. Newsletter giugno 2016


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joi, 5 mai 2016

FCA takes part in the 100th edition of the legendary "Targa Florio"

The Fiat, Alfa Romeo and Abarth brands will take part in the prestigious 100th edition of the great Sicilian classic. Alfa Romeo and Abarth are main sponsors of "Targa Florio", proof of the special attention FCA pays to the world of historic cars and the events that enhance the sports tradition of its brands.

The 100th edition of the legendary "Targa Florio", the oldest car race in the world, will be held in Sicily 5-8 May. It was originally commissioned, funded and organised by the Palermo magnate Vincenzo Florio for the purpose of establishing a "practical and precise criterion for assessing the travelling car". The race has been competed in various forms ever since 1906. Organised by AC Palermo in collaboration with the Automobile Club of Italy, it is four events rolled up in one: Targa Florio Rally, Targa Florio Historic Rally, Targa Florio Classic and Targa Florio Historic Speed.

Alfa Romeo
Alfa Romeo has written some of the most beautiful chapters of its sports history at the Targa Florio by taking 10 absolute victories, 3 second places, 7 third places and 10 fastest laps. This extraordinary prize record has been enriched with two records: that of consecutive victories (6 wins from 1930 to 1935) and that of doubles, with five in all. Added to these are the many class wins, with the Giulia GTA, Giulietta SZ, Giulia TZ and TZ2.

The Alfa Romeo brand is taking part in the Targa Florio Classic, the historic regularity competition that will pass by characteristic places in Sicily tied to the famous race, with two gorgeous models coming from the Alfa Romeo Historic Museum in Arese called "La macchina del tempo". The 1960 Giulietta SZ (4 cylinders in line, 1290 cc, 100 HP) is a model belonging to the second series and is distinguished by its so-called "cut-off tail" (or Kamm tail) that, along with its aerodynamic efficiency, easily takes it up to the speed of 200 km/h. The 1963 Giulia Sprint Speciale (4 cylinders in line, 1570 cc, 112 HP) is the technological evolution of the Giulietta SS, a coupé featuring sinuous and personal lines that was designed by Scaglione. The Giulia Sprint Speciale also has an aerodynamic line taken from the aircraft of the day and developed with direct observation of the flows using wool threads applied on the bodywork of a car launched at full speed on the Turin-Milan motorway. 

The four historic cars contending in the Targa Florio Historic Speed race also come from the Alfa Romeo official collection. This is the dynamic catwalk down which the drivers and cars that made the Sicilian "cursa" great paraded, from the stands of Floriopoli to Cerda. The Alfa Romeo 6C 1500 Super Sport of 1928 (6 cylinders in line, compressor, 1487 cc, 76 HP) is the first model of the long-lived six-cylinder dynasty of the "Jano" era to win Alfa's first of 11 successes at the Mille Miglia with Giuseppe Campari and to place, with the same driver, absolute second and first of class at the 1928 Targa Florio. The Alfa Romeo 33/2 "Daytona" of 1968 (V8, 1995 cc, 270 HP) is a two-litre sports racing prototype that stole the scene at the endurance races and time trials of the day, and that clinched the class victory at the 1968 Targa Florio. The 1975 Alfa Romeo 33 TT 12 (12-cylinder boxer engine, 2995 cc, 500 HP) won the World Championship for Makes in 1975 and also won the Targa Florio during that magical season with Merzario (the best interpreter of the 33 TT 12) and Vaccarella (a "Targa" icon). The three cars will be driven respectively by Jochen Mass, Andrea De Adamich and Arturo Merzario, three "great glories" of international sports motor racing, who have attained many of their most important successes with Alfa Romeo cars. Completing the line-up at the Targa Florio Historic Speed competition is the Alfa Romeo 750 Competizione of 1955 (4 cylinders in line, 1488 cc, 145 HP), a racing spider made in only one complete unit. Its engine came from the Giulietta and its lines were designed by Boano.

A final great sports car coming from the Alfa Romeo Historic Museum will stand in the spotlight at the gala dinner of the event, scheduled for the evening of 5 May at Villa Chiaramonte Bordonaro. It is the RL TF of 1923, the legendary car with which Ugo Sivocci won the first of 10 Alfa Romeo victories at the Targa Florio. It was a thrilling race: at the wheel of a RL model, which was renamed "RL TF" precisely in honour of this victory, Sivocci covered the 432 km of the Madonìe Circuit (4 laps, 108 km each) at the average speed of 59.04 km/h, which was an amazing speed for the time, above all considering the dangers and hardships of the route. As a sign of good omen, the sides of this car had been decorated with a green four-leaf clover before the race, and this was the beginning of the history of a legendary symbol for Alfa Romeo. A history that over 90 years later still continues today with the new Giulia Quadrifoglio, which depicts the new Alfa Romeo paradigm and that will be exhibited next to the RL TF.

Several prestigious locations in Palermo will also host dedicated areas exhibiting the latest Alfa Romeo models during the days of the Targa Florio. They range from the captivating Giulia Quadrifoglio to the new Giulietta and Mito, the two recently updated models that display a marked family feeling with the Giulia, as seen in the new front that flaunts a brand-new grill and the legendary trefoil, perhaps the most famous and recognisable signature in the automotive world. Even the lettering of the names Giulietta” and Mito” also winks to that of the Giulia, with both cars sporting the refreshed logo of the Alfa Romeo brand. 

Abarth
Abarth is also participating in the prestigious 100th edition as a Main Sponsor. It boasts a splendid tradition of successes at the Targa Florio speed competition, including the many class wins achieved with the 1000 SPs - nimble sport cars that have always found themselves at ease on the Madonìe roads - and with the 124 Rally vehicles in the latest editions of the '70s.

Ever since Targa Florio was transformed from a speed race to a rally, Abarth has taken a number of absolute wins: two with the Abarth 131 Rally, in 1979 with Adartico Vudafieri and in 1980 with Mario Pasetti; two with the Fiat Punto Super 1600, in 2003 and 2004, again driven by Paolo Andreucci, who also won in 2006 with the Abarth Grande Punto S2000. The same model was first to pass the finish line in 2009 with Luca Rossetti at the wheel. The first nine absolute first places are also attributable to Abarth's work. Altogether, they were won by Lancia Rally, Lancia Delta S4 and Integrale, cars developed by Abarth engineers.

In line with its historical identity, Abarth will mark its presence at the Targa Florio above all in the Rally, which counts toward the Italian Rally Championship, and in the Historic Rally, valid for the Italian Historic Car Rally Championship. The races will be opened by three new cars of the Scorpion brand: Abarth 124, Abarth 595 Competizione and Abarth 695 Biposto.Moreover, an extraordinary Fiat 124 Abarth Rally Gr. 4 (1975) belonging to the company's historic collection will participate in the start and in the night-time performance trial on Friday, 6 May in the role of "forerunner of honour". It will be driven for the occasion by the Verini/Rossetti team, the same that led it to victory in the 1975 European Rally Championship. The Fiat 124 Abarth Rally Gr. 4 will also take part in the Targa Florio Historic Speed on Sunday, 8 May.

On the occasion of the event, the public will be able to receive information on the Abarth Classiche project, register in "The Scorpionship" community and admire the new Abarth 124 spider in piazza Verdi. In particular, designed to satisfy even the tastes of the most difficult-to-please drivers, the new Abarth model is fitted out with rear-wheel drive, sophisticated suspension and a four-cylinder 1.4 MultiAir Turbo engine with 170 HP, paired with a six-speed manual or six-speed automatic Sequenziale Sportivo gearbox with steering-wheel paddle shifters. The first 2,500 units of the exclusive, limited edition model made by Officine Abarth can be ordered at a price of 40,000 Euro across Europe. The car will be available in dealerships starting from September. The new Abarth 124 spider can also be purchased with the FCA Bank solution by paying 300-Euro monthly instalments.

First launched last November at the Officine Abarth in Mirafiori in Turin, the Abarth Classiche project is organised on various levels, from the restoration atelier to the Abarth Register which coordinates shows, events, rallies and competitions. As expected, the programme has been a great success, with numerous certifications already carried out and a long waiting list of bookings. The coherence between current models and those which set so many motoring records is one of the secrets of the brand's commercial success. More information is available on the brand-new website: http://www.abarthclassiche.com
As for digital resources, The Scorpionship, the only Abarth official community dedicated to owners, collectors, Abarth club members and fans, opened on March 1. Anyone can register by filling out the form on the http://scorpionship.abarth.com website. The Scorpionship” members will have access to plenty of exciting advantages, promotions and racing opportunities as well as exclusive invites to meetings for fans.

Finally, the Abarth 124 spider Rally will be on display at the rally's Park Fermè in Campofelice di Roccella. The experience of the Abarth Racing Team paved the way for this concentrate of pure energy and performance in order to bring the Scorpion back onto the most glorious and demanding rally courses. Forty years after its last official race, the 1976 Monte Carlo Rally, the Abarth 124 Rally is back with the same philosophy: to test road cars' technical solutions under extreme conditions and to guarantee all Abarth customers excellent performance and maximum reliability. Its bonnet conceals the direct injection 1800 cm3 twin cam turbo engine that, thanks to the different selectable mappings, provides power up to 300 HP at 6500 rpm and an optimum torque curve, a key element to allow the driver steering and acceleration balance in drifting. Performance is breathtaking; acceleration is scorching and marked with full, riveting sound. The project was developed to ensure reliability and performance also in the extreme conditions typical of rallies: ice, dirt, dust, water, heat. Even the transmission was designed to enhance performance: the engine is coupled to a rapid 6-speed sequential gearbox with shift paddles and traction is assured by the mechanical self-locking differential.

Fiat 
The Fiat brand completes the FCA team at this prestigious commemoration event, and will arrive with a 124 Sport Spider (1970) racing in the Targa Florio Classic. Launched in 1966, this evolution of the Fiat 124 saloon in the Spider version was a sports car that everyone fell in love with at first sight, also because of its successful design by Pininfarina, and it achieved important class placings at the late '60s editions of the "cursa". The 124 Spider is fitted with a five-speed manual gearbox, a 1438 cm3 twin camshaft engine and disc brakes on all four wheels. Americans were mad about the proportions and noticeably Italian style of the Fiat 124 Spider, as well as its waterproof soft top that could be lowered directly from the driver's seat very quickly and simply. Over 200,000 units were produced between 1966 and 1985, and more than three-quarters of them crossed the Atlantic.

Also joining its memorable "ancestor" is the new Fiat 124 Spider, whose advanced style houses the classic beauty of the historic car without betraying its essence. A tribute to the iconic car whose name it carries, the new Fiat 124 Spider follows the tradition of its famous ancestor and brings its classic styling and performance to a new generation. The new Fiat Spider is equipped with the reliable 1.4-litre turbo four-cylinder engine with MultiAir technology, which delivers 140 HP and 240 Nm of torque, and is available with a six-speed manual transmission.

Lastly, two new Doblòs of the Fiat Professional brand are making their débuts at the Targa Florio in the mobile workshop version. They are accompanying the FCA Heritage collection cars during events in various countries. This quality support will be offered to the new structure throughout 2016. It was set up with the job of coordinating all of the company's actions in the world of historic motor racing. The term 'Heritage' was selected precisely because of its dual meaning of "heritage" and "inheritance", as it symbolises the value of a history that is not only an asset of the company, but is also a historic and cultural keepsake of the entire country.

Turin, 4 May 2016






joi, 21 aprilie 2016

Jeep® Renegade and Jeep Wrangler are “Cars of the Year” according to Auto Bild allrad


  • Jeep® Renegade named best "Off-road vehicle and SUV up to €30,000"
  • Jeep Wrangler is the winner in the category "Off-road vehicles and SUVs from €30,000 - €50,000"
  • Second top placing in a row for the Renegade since 2015

For the second consecutive year,  the expert readers of the German SUV and 4×4 specialist magazine "Auto Bild allrad" selected the Jeep® Renegade as their favourite car in the import class of "Off-road vehicles and SUVs up to €30,000". A very important recognition that demostrates that the first Jeep compact SUV, and latest addition to the Jeep family, comes immediately to mind of the German reader.

The Auto Bild allrad readers also chose Jeep Wrangler, the icon of the number one SUV brand, as the winner in the import class of the "Off-road vehicles and SUVs from €30,000 - €50,000" category.

Auto Bild allrad is one of the leading magazines for 4x4 enthusiasts on and off the road in Europe. First published in 2002, it has a monthly circulation of almost 70,000 copies and 260,000 readers.

In addition to the two prestigous awards, the Auto Bild allrad readers awarded both the Wrangler and the Renegade the second place in the respective overall classes incuding all German national brands, further confirming the strong appreciation of the German public for the Jeep icon and its top selling model.

A total of 170 models split into 10 categories participated in the contest. The readers' vote proved that both the Jeep Renegade and the Jeep Wrangler can boast unsurpassed on and off road performance.

Jeep Renegade was introduced in September 2014 throughout the EMEA region (Europe, Middle East, Africa) where it is available with a full-range comprising four different trim levels - Sport, Longitude, Limited and Trailhawk - and a choice of efficient turbo diesel and petrol engines combined with four-wheel drive or front wheel-drive configurations.

Jeep Renegade is the top-selling model of the Jeep range and the main driver of Jeep commercial success in the region. Its record-setting pace is confirmed in the first quarter of 2016 where, with 19,159 units sold in Europe, Renegade recorded a 51.25% growth compared with the same period in 2015. Through March, Renegade also achieved its best ever quarter in Europe as well as in several markets such as Italy, the UK, France, Spain and Austria.

 The list of awards gained by the Jeep compact SUV in EMEA since its launch includes:

"New Car of the Year 2015"
- Quattroruote (Italy);
"Best SUV of the Year 2015"
- Coches.net (Spain);
"Car of the Year 2016"
- Autoesporte (Brazil);
"4x4 of the Year 2015"
- 4x4 Magazine (France);
"SUV of the Year 2015"
- 4x4 Tout-Terrain Magazine (France);
"Car of the Year 2016" awarded by a panel of specialist journalists in Greece;
"Best Buy Award 2016" in the Subcompact-SUV category for US Consumer Guide Automotive Best Buy;
"4x4 of the Year 2016"
- 4x4 Magazine (UK);
"Car of the Year" and "SUV of the Year"
-  Motor24 (Estonia);  
"Best Crossover Basta!"
- BilMagasinet (Denmark);
"Offroad Vehicle of the Year 2015" category subcompact SUV
- OFF ROAD (Germany)

Turin, 20th April 2016





miercuri, 13 aprilie 2016

Nasce Ypsilon Mya. Lancia si veste di fascino e novità



Lancia Newsletter Aprile 2016

IL SUO NOME È MYA

  Nasce Ypsilon Mya. Look esclusivo, design seducente, stile unico.
Ti conquista all’istante con le sue nuance di colore dagli effetti cangianti e con i suoi dettagli preziosi.
Ha un’anima romantica ma dal carattere grintoso. Lasciati catturare. E poi sarai tu a catturare chi vuoi.
Nel weekend vieni a conoscere Mya: ti aspetta in concessionaria il 16 e 17 Aprile.
Ypsilon Mya. Non può essere che tua.
 
  Scoprila  


LANCIA SI VESTE DI NUOVO

  Lancia.it si rinnova completamente nella sua veste grafica e si presenta con un look seducente, fresco ed elegante, dallo stile unico: è semplice da navigare e ricco di informazioni. Tanti i servizi e le promozioni pensati per te. Un modo semplice e coinvolgente per esplorare il mondo Lancia con tutte le sue più esclusive novità e per restare sempre aggiornati.
Scegli la tua nuova Ypsilon da sfoggiare in questa stagione.
 
  Benvenuto su Lancia.it  

Y.O.U. PER UN APRILE PIÙ DOLCE CHE MAI

  Nel mese che invita ad aprirsi al sole, all’aria e alle novità, lasciati sorprendere dalle proposte di Y.O.U. con i suoi servizi e i suoi contenuti esclusivi, e con la classe e lo stile Ypsilon di sempre. Esplora la piattaforma di Ypsilon Owners United e unisciti alla community dedicata ai proprietari e fan Lancia.
Per te, un mondo di sconti, vantaggi e promozioni tutto da gustare. Una golosa primizia di stagione.
 
  Scopri di più  


YPSILON MYA. NON PUÒ CHE ESSERE TUA

  Approfitta della promozione di Aprile:
Gamma Ypsilon è tua con finanziamento a 9.000 Euro, oltre oneri finanziari.
TAN 5,35% e TAEG 8,53% con 5 porte e clima.
 
  Scopri di più  



  RICHIEDI UN PREVENTIVO   richiedi un preventivo  



           
 




The Successful Partnership Between the Jeep® and Harley-Davidson® Brands Continues in 2016






  • The two brands will be joining forces for the third consecutive year.
  • The entire line-up of the most awarded SUV range ever available for test drives.
  • The official HOG and JOG clubs' members to be Ambassadors and stars of the events.
  • The EMEA tour activities can be followed on all Jeep social channels.

For the third year running, the Jeep® brand will be the official partner of Harley-Davidson® and will attend the main events organized by the legendary motorcycling brand in the EMEA region. The prestigious collaboration is based on the authentic shared values of passion, freedom and team spirit.

The partnership between the two American icons has been renewed for 2016 in the wake of the success of the past two editions, which attracted more than 600,000 participants in 2014 and over one million in 2015. From end April to September, the program is packed and consists of 13 events in eight European countries (e.g. France, Germany, Netherlands , Austria, UK, Italy, Slovenia and the Czech Republic) plus one event in South Africa. The first gathering will be at the Euro Festival, from April 28th to May 1st, on the Gulf of Saint-Tropez at the same time as the event in South Africa.

The Harley Village, set up for each event, will host the Jeep stand where the public will be able to discover and test drive the full Jeep SUV line-up beside a selection of Jeep showcars customized with exclusive Mopar accessories.

The JOG (Jeep Owners Group) and the HOG (Harley Owners Group) will be stars of the various European gatherings. Launched in August 2014, JOG is 'the one and only' official fan club run centrally by the Jeep brand, and it is active in 24 countries across the EMEA region with 64,000 members. HOG was born in 1983, and it counts a total of 116,000 members in the EMEA region.

The two official clubs gather owners and enthusiasts who share common values: the pride of driving an icon, the longing for freedom and the desire for adventure. But affinities do not end there. The members of both clubs share the passion for travel and adventure, and transfer their own personalities to the vehicles they drive, in terms of loyalty and customization. Not by chance, Jeep drivers and Harley-Davidson riders feel that they belong to a great community.

Follow Jeep EMEA news and video on:
Brand blog: www.jeep-people.com
Facebook: www.facebook.com/JeepOlllllllOpeople
Instagram: www.instagram.com/jeeppeople/
Twitter: www.twitter.com/Jeep_People
YouTube: www.youtube.com/JeepOlllllllOPeople

Turin, 11 April 2016